Our beautiful logo was created by the wonderfully talented Lisa Jay.

Lisa Jay is an artist whose passion for creativity, combined with an appreciation for traditional craft and learning artisan methods, realises itself through the medium of paper art. Lisa produces pieces that are individually hand-cut and formed, with an incredibly attention for little details.

We commissioned Lisa to create a logo for Jane&Edward Couture which reflects the influence that classic English fiction has had on our designs whilst telling our own story that each of our beautiful gowns is hand crafted in our Shropshire workshop. Lisa has created two stunning logos for us from her own Shropshire studio, a full logo and a simplified form for our dress labels. We are thrilled with the final results and I am sure you are too!

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“When Jenny first contacted me to design and cut logo-marks for Jane&Edward Couture, she knew she wanted something totally elegant and romantic. For this beautiful bridal wear range, the artwork had to feel as special as the dresses themselves.

Working with the existing branding, I added custom florals, delicate foliage and tiny sewing elements, finished on a vintage book with an enhanced, whimsical feel. As we decided on two paper-cut pieces, I got to design and snip some of these lovely details twice!

I absolutely loved this brief and am thrilled to be a part of Jane&Edward Couture’s new look — a huge thanks to Jenny and team for asking me to contribute!”

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Lisa Jay - Making pretty things from paper


Instagram: @lisajaystudio